Our deliberate and strategic focus on reputation management
and issues management allows the Charleston|Orwig team to
deliver measured counsel and effective action that crosses a
broad range of industries. We pride ourselves on meeting and
surpassing client objectives.
One of the country’s largest ground beef recalls hit in three successive waves
over a two-week period, causing United Food Group to voluntarily recall 5.7 million
pounds of fresh and frozen ground beef potentially contaminated with E. coli
bacteria. C|O coordinated national and local media relations from UFG headquarters.
In addition, C|O formed a team at the agency to manage all critical communications,
including staffing a 24-hour consumer hotline and creating a product-recall Web site.