Operating in a responsible manner—sustainable development—has long been a corporate value at Bayer. Charleston|Orwig works closely with Bayer’s Environmental Science (BES) division to further internal and external audiences’ understanding of “sustainable” programs. Our role has covered a wide range of initiatives—message development; creating, managing and administering surveys; producing Intranet sites; developing an employee community headquartered in Lyon, France; and coordinating efforts on a major symposium in cooperation with North Carolina State University.